Augmented Reality, or AR, expands on our physical world where real environments are augmented with superimposed layers of digital information. Unlike VR, which requires you to be fully immersed, AR uses your existing natural environment and overlays virtual information on top of it. Applications of augmented reality can range from animated wine labels or as complicated as an instruction on how to perform a surgical procedure.
Augmented reality
Enhance your users experience
Augmented reality. Why now?
"AR lets your users interact with your brand in a fun and social way"
Rich, immersive and interactive user experiences
Personalised content able to be tailored to the user
Gamified experiences to increase brand awareness
Allows users to fully connect with content
Our process
Stage 1
VISION
Consultation, Idea generation, Storyboarding, Strategies, Distribution planning, Project management
Week 1
Stage 2
PRODUCTION
Content capturing, 3D volumetric capture, 3D modelling, Visual effects, Animation, UI/UX
Weeks 2-3*
Stage 3
DEVELOPMENT
Timeline editing, Sound design, Platform development, App integration, Hardware integration, Testing & feedback
Weeks 4-5*
Stage 4
DISTRIBUTION
Project deployment, Analytics tracking, Hardware delivery, User guides, Training, Technical support
ongoing
*timeline is based on a typical project, subject to change
Gallery

Tree for Great Southern Rail AR Experience

Ghan Train for Great Southern Rail AR Experience

Model for Great Southern Rail AR Experience

Terrain for Great Southern Rail AR Experience

Train Carriage for Great Southern Rail AR Experience

Indian Pacific Train for Great Southern Rail AR Experience

Terrain for Great Southern Rail AR Experience

Model for Great Southern Rail AR Experience

Terrain for Great Southern Rail AR Experience
video
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